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This page features latest news on Fen Digital’s website design and optimisation project launches, together with links to articles we have published on search engine optimisation and usability.
Online gift shops face fierce competition at Christmas
Each year more and more people are buying Christmas presents on the web. But with competition among gift shops increasing all the time, successful online trading depends on being listed on page 1 of Google.
We explain how a Fen Digital profile can give your store the competitive edge you need to successfully trade online.
Selling Christmas gifts on the internet
Global IP management consultancy joins the Top 100
Established for over 35 years, CPA provide IP management services and legal outsourcing (LPO) for more than 40,000 clients worldwide, handling more than 2 million patent, design and trademark records.
Intellectual property
Queens' College Cambridge joins the Top 100
One of Cambridge's most prestigious colleges has employed Fen Digital to promote them as a world-class conference venue, a unique wedding venue, and as a place for corporate banqueting.
Fen Digital have employed a successful strategy of optimising Queens' conference website together with targeted profiles in the Top 100:
conference centres Cambridge
wedding venues Cambridge
gala dinners
Fen Digital is appointed by Baufritz for internet marketing
Baufritz is an award winning pioneer in the construction of timber frame eco homes. They design and build energy efficient sustainable houses, using eco-friendly construction methods and natural building materials. Baufritz have appointed Fen Digital as their UK internet marketing agency.
eco homes
Leading wedding dress designer gets a Top 100 profile
A wedding dress by London based bridal gown designer Melanie Potró is the ultimate choice for elegance and style. For good reason, her bridal wear collection is often featured on the Catwalk and in prestigious magazines such as Brides Magazine and London Weddings.
Melanie Potro's selected Fen Digital to promote her exclusive bridalwear in Google.
Wedding dress
Global consulting company joins the Top 100
International consulting group, Sagentia, is one of the world’s leading product innovation companies, and a leading light in the Cambridge high technology world. Sagentia Group asked Fen Digital to help them promote their corporate website in the search engines, including a global 100 profile.
Product development consultants Fen Digital is appointed by leading Harley Street specialists
Search engine specialists Fen Digital have been appointed by a network of top Harley Street medical specialists to promote their practices online. Fen Digital’s Top 100 directory is being expanded to have a dedicated section on private healthcare.
private medical services
drug rehab
home detox
std testing
Fen Digital helps promote business finance company
UK finance company Anglia Asset Finance has had their website redesigned and optimised for search engines by Fen Digital.
business finance
Advertising for ski chalets
Fen Digital’s unique business profiles are becoming a popular tool among ski chalet owners for promoting their properties as a more effective alternative to the ski holiday websites.
ski chalet advertising
catered chalets morzine
ski chalet in chamonix
Fen Digital launches new website for office furniture
Newstyle Furniture is a new site designed by Fen Digital for PFI, the UK contract furniture suppliers. The site is intended to be a showcase for the latest in contemporary furniture designs for corporate offices, hotels,
contemporary office furniture
SEO for international assignments
Fen Digital have achieved top Google rankings for IPM, the specialists in international personnel management.
international assignments
New website providing advice on emigration
Fen Digital have published a new website for Commonwealth Emigration, the UK specialists in helping to relocate people to Canada, Australia and New Zealand.
Promoting the UK’s top emigration services
Marketing property online
Peter Barry, the North London estate agents appointed Fen Digital to develop a new search engine marketing strategy for them. Following a successful integrated optimisation programme, Justin Burns of Peter Barry commented:
“Having invested in SEO products in the past that promised much but failed to deliver it was a breath of fresh air to come across Fen Digital. Shortly after going live our profile was ranking on Google’s first page for all our key phrases and within a short time our own website followed suit.”
Estate agents winchmore hill
Top journalist appoints Fen Digital to promote ebooks
Mike Levy, the best selling author of business titles such as ‘Presentations Made Easy’ has appointed Fen Digital to profile his growing library of ebooks on topics such as time management, interviewing skills, and business writing.
Ebooks on writing skills
How users approach search engines
Over 80% of users find websites through search engines. Therefore, when optimising the user experience you should start from the point when a person types their query into Google.
The psychology of search
How to advertise holiday properties on the web
With intense competition between holiday property websites, effective online advertising has become a stiff challenge for property owners, unless they have a large budget to spend on pay per click adverts.
In this article, Fen Digital looks at whether holiday rental directories are the best advertising vehicle for the property owner, or whether there is a more effective solution for marketing holiday properties on the web.
Advertising holiday villas on the web
Internet marketing for ski chalets
Synoptics commissions Fen Digital to optimise a second site
Following the successful redesign of their Syngene website, innovative Cambridge bioscience company Synoptics have commissioned Fen Digital to redesign and optimise their website for Synbiosis.
Paul Ellwood, their Marketing Director commented: "The number of hits to our website has increased dramatically since Fen Digital optimised it. They have been an absolute pleasure to work with and we would highly recommend their services to other companies."
Automatic colony counting
New website developed for Witton Chemicals
Witton is a leading contract manufacturer of polymers and fine chemicals supplying companies worldwide. Commenting on Witton’s new website developed by Fen Digital, Richard Moss, Technical Director at Witton said: "Our website was given a new look which has gained widespread approval and our search engine results are everything that we hoped for. All in all a very effective and efficient service."
Contract polymer manufacture
Fen Digital launch Global 100 websites index
The Global 100 is designed to promote corporate websites to a worldwide customer base. This prestigious .com directory is already attracting some of the UK’s leading international organisations.
Global 100 websites
Contemporary sculptor in Cambridge gets business profile
Christophe Gordon-Brown, one of the UK’s leading modern sculptors creates inspirational works in stone and brass. His is the latest business to benefit from a Fen Digital profile.
Contemporary stone sculpture
Soroptimist International’s new site is launched
Soroptimist International is a worldwide organisation for women in management and professions, working through service projects to advance human rights and the status of women. Its Cambridge headquarters recently commissioned Fen Digital to redesign their site.
Soroptimist International
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