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Testimonial from Logan Tod & Co
“John Waddington was critical in the development of the chip and PIN website. He played an invaluable role in developing an architecture that balanced the needs of the internal management teams with the different audiences that come to the site.
The elegant solution that John devised and helped to implement has been a key factor in the success of the site.
The 75,000 visitors who came to the site in the first six months spent in excess of five minutes on the site and viewed more than six pages each. This is way in excess of the targets, and quite amazing given the nature of the marketing campaign. We are looking forward to our next project with John, and recommend him very highly.”
Matthew Tod
CEO, Logan Tod
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More about website usability
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John Waddington‘s consulting career »
Client testimonials »
Usability links »
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